Digital marketing pioneer Adobe has really been on a tear says Adobe President and CEO, Shantanu Narayen. In May Adobe acquired commerce cloud platform Magento for $1.68 billion and in September of this year, they acquired Marketo, a leading B2B marketing automation company, for $4.75 billion. Previous to these acquisitions Adobe has primarily been a …
Read Article: Adobe CEO: “Adobe Has Really Been on a Tear”
Food labels are a hot topic right now. The U.S. Food and Drug Administration (FDA) is working on a new version of the Nutrition Facts Label. There is much discussion about the definition (and use) of the word “natural” on food labels. More and more companies are choosing to put third party certification labels on their …
Read Article: The Importance of Accurate Food Labels
For me, fall is the best time of year. Cooler weather, upcoming holidays, my birthday, but, more importantly, the best of college football season is starting. Pretty soon teams will be playing to secure a spot in one of the many uniquely-named bowl games. There’s the Citrus Bowl, Rose Bowl, and now the… Precision Agriculture …
Read Article: Precision Agriculture | There’s A Bowl for That
In just a few short weeks, BIO will host its annual Patient and Health Advocacy Summit which brings together patient advocacy organizations, academia, regulators, biotechnology industry, and other stakeholders for two days of robust programming to discuss timely policy issues and share best practices. Organizers announced a panel session for day one that will cover …
Read Article: Trump’s Drug Pricing Blueprint to be Explored at Upcoming Summit
BIO’s member companies in the pharmaceutical, life sciences, chemicals, and biotechnology sectors routinely and strategically outsource their research needs, driven by a demand to stay competitive, cut costs, increase innovation, and have access to specialized knowledge. Identifying a contract research organization (CRO) requires vendor communication, diligence, legal negotiation, and selection, complimented with market knowledge, defining …
Read Article: New Member Benefit: Online Marketplace for Custom Scientific Research Services and Products
[[tmz:video id=”0_ed1lhwkz”]] The Rockies were the WORST houseguests Tuesday night … ’cause after they booted the Cubs from the playoffs — they SOAKED their Wrigley Field locker room in bubbly and beer!!! Colorado scored in the top of the 13th in the… Permalink
Over the past two years, I lost both my father and my brother to cancer. I know that my situation is not unique; too many others experience the same pain and heartache that I felt as their loved ones fight this terrible disease. When their cancers struck, I had just joined Bristol-Myers Squibb which meant traveling …
Read Article: Delivering Innovative Medicines to Patients
Conversion optimization (CRO) is one of the most impactful things you can do as a marketer. I mean, bringing traffic to a website is important (because without traffic you’re designing for an audience of crickets). But without a cursory understanding of conversion optimization-including research, data-driven hypotheses, a/b tests, and analytical capabilities-you risk making decisions for …
Read Article: 20 Conversion Optimization Tips for Zooming Past Your Competition
Proxima Capital Management LLC raised its position in Puma Biotechnology Inc (NASDAQ:PBYI) by 56.7% during the second quarter, according to its …
Captrust Financial Advisors increased its position in iShares Nasdaq Biotechnology ETF (NASDAQ:IBB) by 4.9% in the 2nd quarter, according to the …